The 8 Steps Program helps our client teams generate and validate new ideas/concepts for products and services by taking them from Voice of the Customer insights all the way to a New Product Concepts Portfolio.
This program incorporates strategy, market trends, emerging technologies along with customer data to generate insights and to develop areas of opportunity through specific ideas and testable concepts. The process culminates in an innovation cycle that is both an extraordinarily creative high impact team experience and four tier strategic decision-making and concept development structure.
8 Steps is much more than just brainstorming- not only will you generate hundreds of ideas and concepts, you will thoroughly review and prioritize them, giving you a robust roadmap for product/service development. Follow-on work frequently includes concept shaping, developmental focus groups and quantitative screening.
A process taking you through the 8 rules of innovation
2h webinar
800 €
Apply the first steps of the process to your organisation challenge
8h workshop
2500 €
In this second phase, we will build the blueprint of your innovation
8h workshop
2500 €